The government is launching a new campaign to try to convince the UK’s smokers that vaping is not quite as harmful as smoking and the good way to quit, in a bid to counter the scepticism generated by some scientific studies and media headlines.
Public Health England (PHE), which maintains that vaping is 95% less harmful than tobacco, is releasing a short video a good experiment which reveals the amount of sticky black tar that accumulates in the lungs of a heavy smoker, collected in a bell jar. By contrast, precisely the same nicotine intake through vaping releases only a trace of residue.
It would be tragic if thousands of smokers who could quit through the help of an e-cigarette are being put off due to false fears about safety, said Prof John Newton, director of health improvement at PHE.
We need to reassure smokers that switching a good e-cigarette would be less than harmful than smoking. This demonstration highlights the devastating harms caused by every cigarette and helps people that vaping is planning to pose only a fraction of the risk.
PHE says the risks from vaping are tiny compared to smoking. Some studies that have been published focus on the potential for loss without looking at people cigarettes. A lab on-line massage therapy schools Birmingham University in August, for instance, claimed that vaping could harm cells in the lungs. Profitable authors said they will not believe e-cigarettes were more harmful than ordinary cigarettes, they suggested that over 20 or 30 years there might be a control and urged cautious scepticism about the safety of vaping.
Martin Dockrell, head of the tobacco control programme at PHE, said all the scientists in industry had ambitions to further improve health. We prefer to think of our scientists as being detached about these things, but actually the scientists needed for this area for both sides are deeply passionate about it, he said.
Studies about the potential of chemicals in e-cigarettes run prominently in the media content. Some were misleading and others were contradictory, said Dockrell. Folks don’t know who to believe and they believe the thing fitting them best, he was quoted saying. A smoker who finds it difficult to quit may not need to believe that e-cigarettes are less harmful.
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